Pricing property to sell!

Boy I love Clark Howard!This was in Clark Howard’s advice column this morning:
Oddball pricing strategy works in down real estate market

Selling a house is a turbo-challenge right now. Clark’s mom recently put her condo on the market. Figuring out the price point was the most difficult part. Everyone’s perplexed by the question of price point these days. Here’s some advice: Don’t look at comps from a year or 2 ago; look at today’s comps. Know that if you overprice, you’ll likely get less in the end than those who price realistically upfront. You lose your initial marketing thrust when you overprice upfront. Listing your home at a realistic price will lead to less angst, a shorter time on the market and possibly a better price.Clark and Christa have a mutual friend who was selling her home last year. Clark advised the friend to price her home at a totally oddball figure, something that ended in $XXX,552.27, for example. Everyone laughed at him at the time. Now financial writer Jonathan Clements reveals this pricing strategy actually works. When you throw out an oddball figure, people think 2 things: First, that it’s a bargain. Second, that’s there is carefully thought out reason behind it. But whatever you do, do not overprice your home!

Great advice for any Atlanta Real Estate seller!

To view the today’s column in it’s entirety, click here

Open house in Bolton, Atlanta- Sunday, 3/2 from 3PM-5PM

Join us for an open house in Bolton from 3-5PM on Sunday, March 2!
See you there!

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        <font style=”font-size: 11px;”><!–IsMls–></font><b><!–Status–>FOR SALE</b><br><b><!–Price–>$369,000</b><font style=”font-size: 11px;”><i><!–PriceHighlight–>Welcome Home!</i></font>
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   <td style=”padding-right: 12px; padding-left: 12px; padding-bottom: 12px; padding-top: 12px”><!–First 10 details in the format “DetailType: Detail  ” next detail–><b>Address: </b>2142 Parkview Lane <b>Type: </b>Residential <b>Style: </b>Single Story <b>Bedrooms: </b>4 <b>Bathrooms: </b>4 <b>Suite: </b>No <b>Living Area: </b>   <b>Year Built: </b>2004 <br><a href=”http://platform.point2.com/Report/lct.ashx?lid=1504446&aid=BP&url=http%3A%2F%2Fchristinereeder1.point2agent.com%2FListing%2FViewListingDetails.aspx%3FListingID%3D1504446%26ShowCompact%3DFalse%26Preview%3DFalse%26Bb%3DBP%26Cc%3D1504446″>More Details</a></td>
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   <td style=”padding-right: 12px; padding-left: 12px; padding-bottom: 12px; padding-top: 12px”><!–First 500 words of description–>Welcome home to your oasis in the city..where neighbors walk and wave through your cu-de-sac in the evening. Perhaps they have extra time due to their short commute. Spacious gourmet kitchen features Stainless Appliances, Granite, Hardwood Flooring and Cherry Stained Cabinetry. Breakfast nook leads to your relaxing outdoor retreat- the Dining Deck. This home has virtually no yard work- the front area is just enough to “WOW” your guest with curb appeal, the back is all dining deck. Basement is perfect as guest suite or home office. Custom blinds throughout stay for you. The Master Bedroom features a large sitting area, with an expansive trey ceiling. Master Bath is a spa lover’s retreat with jacuzzi tub, two full closets and get-ready-for-the-day areas. Just a few Steps away are the Children’s Playground, Barbeque by the Gazebo, and Dog Walking Path. Old World Charm meets New World Luxury in Bolton.<br><a href=”http://platform.point2.com/Report/lct.ashx?lid=1504446&aid=BP&url=http%3A%2F%2Fchristinereeder1.point2agent.com%2FListing%2FViewListingDetails.aspx%3FListingID%3D1504446%26ShowCompact%3DFalse%26Preview%3DFalse%26Bb%3DBP%26Cc%3D1504446″>More Description</a></td>
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   <td style=”height: 13px; text-align: right”>Brokered and Advertised by Pennington Properties  LID 1504446</td>
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   <td style=”height: 13px; text-align: center;”>Information is deemed to be correct but not guaranteed.</td>
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